NYU 2024
Commencement

About: NYU’s Commencement ceremony is held each year at Yankee Stadium. In previous years, 26,000 family, friends, alums, faculty, and other NYU community members have attended; needless to say, it’s a big event! Our department collaborates with NYU’s events team to create a multiple-channel campaign that facilitates and celebrates the occasion.

Role: I worked closely with project management, copywriters, and fellow designers to create assets for print, digital, social media, and merchandise. My challenge was to ensure that each asset contributed to the overall messaging and maintained a celebratory spirit fitting for the event.

Services: Print Design, Digital Design, Concept Collateral

Team:
Kathryn Kelly, Editor
Maxine Patroni, Project Manager
Lena Capone, Graphic Designer